Privacy Policy

At Pursely, we value your privacy and transparency. This policy outlines how we collect, use, and protect your information when you use our aggregation service.

1. Information We Collect

We collect minimal information necessary to provide our service:

• Search & Click Data: We monitor searches you perform and listings you click to improve search results and generate market insights. This tracking is a core part of how Pursely works - it helps us show better results and understand market trends. By using Pursely, you agree to this monitoring.
• Device Data: IP address, browser type, and operating system for analytics and security purposes.
• Account Data: If you create an account, we store your name, email, and saved alerts.

2. Cookies & Tracking Technologies

Pursely uses cookies and similar technologies to:

• Remember your preferences and recent searches
• Analyze aggregate usage patterns
• Improve search relevance

We do not sell your data or use third-party advertising trackers. When you click through to a retailer (Fashionphile, Rebag, The RealReal, etc.), that site may place its own cookies - we have no control over those.

3. How We Use Your Information

We use collected data to:
• Improve our search algorithms and pricing accuracy.
• Send price drop alerts (only if you opt-in).
• Analyze market trends for our public reports.

4. Third-Party Links

Our website contains links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policies of any partner site you visit.

5. Contact Us

If you have questions about this policy, please contact us at privacy@pursely.org.